Wiriya Wimolpatnatham, known as Wiz, is a visual thinker, designer, and founder of Wizdom — a practice exploring how humans perceive information, construct meaning, and make decisions.

Dyslexic by nature, Wiz learned early that words were not the first language of understanding. Instead, meaning arrived through patterns, shapes, rhythm, and emotion. What once felt like a limitation became a lens — revealing how much of human decision making happens before logic, language, or data validation begin.

With over a decade of experience designing for global brands across technology, culture, and strategy, Wiz works at the intersection of marketing campaigns, data visualisation, UX, behavioural psychology, and Eastern philosophy. Her approach blends analytical clarity with intuition, drawing influence from Buddhist teachings, systems thinking, and visual storytelling.

Wizdom is both a professional practice and a personal inquiry — created for visual thinkers, dyslexic readers, and anyone who has ever felt overwhelmed by information yet deeply aware of its emotional weight.

This book is not about learning to see more.
It is about learning to see differently.